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Tools and datasets that allow us to quantify and study how an idea, meme, or campaign moves through the media ecosystem. This work is important to understanding why we’re talking about certain stories, considering how news events are framed by competing actors, and thinking about our news blindspots that leave us uninformed on entire topics or parts of the world.

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Electome using Twitter firehose

What’s the connection between a campaign issue and a vegetable? ProPublica President Richard Tofel reminded us this month. “For too many voters, as every editor in her or his darkest heart knows…

ZenCity

ZenCity

Tel-Aviv

Hear from all of your residents and better connect to your community's heartbeat with Zencity, a cross-channel platform that takes civic engagement to the next level

Swayable

Swayable

New York City (NYC / New York, NY)

Swayable lets political campaigns and brands measure how content changes people’s minds. Campaigns using Swayable increase their impact on opinions by measuring persuasion, breaking down exactly which kinds of people respond to which content.

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